|
KMID : 0603720070130030207
|
|
Journal of Korean Society of Medical Informatics
2007 Volume.13 No. 3 p.207 ~ p.220
|
|
|
Survey on the consumer preference for the internet health information of the patients’ online community members
|
|
Jeong Seong-Hee
Kim Jeong-Eun
Kim Tae-Yoon
Park Sun-Young
Shin Youn-Joo
Lee Sun-Young
|
|
|
Abstract
|
|
|
Objective: This study was carried out to obtain basic data required to plan and develop consumer?centered internet health information site for Korean population.
Methods: An internet survey was conducted on 5 internet patient community sites between 23 January and 5 February, 2007. A total of 958 surveys were completed and included in the study. Data were analyzed with descriptive analysis, Pearson’s correlation analysis, and stepwise logistic regression analysis using SPSS version 12.0.
Results: According to our logistic regression analysis, the more internet usage, foreign country residents, members of breast cancer internet community, any workers except sales, and higher level of necessity/usefulness/reliability showed a higher Odds ratio for frequency of internet health information usage. Educational status, frequency of using internet, importance, necessity, usefulness, reliability of internet health information (p<.001), income, and satisfaction of internet health information (p<.05) were statistically significant in the frequency of internet health information usage.
Conclusion: Above characteristics should be considered for planning to develop consumer?centered internet health information portals. (Journal of Korean Society of Medical Informatics 13-3, 207-220, 2007)
|
|
|
KEYWORD
|
|
|
Consumer Preference, Consumer Health Information, Internet, Patient Community
|
|
|
FullTexts / Linksout information
|
|
|
|
|
Listed journal information
|
|
  
|
|